Healthcare - Dental Houston, TX Local SEO + Content 8 months

BrightSmile Dental Group

A 4-location dental group with strong paid ad performance but weak organic. Wanted a defensible long-term lead channel.

Results in 8 months

+204%
organic patient inquiries
-38%
blended cost per patient acquisition
Top 3
in 12 of 14 target neighborhoods

The challenge

A 4-location dental group with strong paid ad performance but weak organic. Wanted a defensible long-term lead channel.

Our approach

  • Standardized GBP optimization across all 4 locations
  • Published 36 service + neighborhood pages over 6 months
  • Earned 18 healthcare-vertical editorial backlinks
  • Implemented review acquisition with HIPAA-safe templates
  • Added FAQ + Service schema across all location pages

"Their reporting is the most transparent I've ever seen. I always know what's being done, why, and what it produced."

— Priya Shah, VP Operations
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  • Map pack visibility scan across your service area
  • On-page + technical SEO audit of your top 5 pages
  • Competitor benchmark — content, links, GBP
  • Prioritized 90-day action plan
  • 30-minute strategy call with a senior SEO
$497 value — free for qualifying businesses
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